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As: Yamal No. 10 jersey sets a single-day sales record for Barcelona, Nike s first batch of stocks of 70,000 pieces

5:07am, 21 July 2025【Football】

July 20th news Ass newspaper reported that Yamal's No. 10 jersey set a single-day sales record.

In the history of the official store of the Barcelona club, Yamal's No. 10 jersey has become the best-selling product in a single day. There has never been such a high demand before, and some stores are even close to being sold out, but the club said they have enough stock to continue selling the jersey. According to the website "Culemania", Nike, which is responsible for manufacturing and distributing first-team equipment, has booked the first batch of 70,000 jerseys worldwide, distributed to 170 different countries, with initial sales expected to reach about 10 million euros.

It costs a lot to buy Yamal's No. 10 jersey. The children's version costs 114.99 euros, while the adult version costs 134.99 euros. There is also a more exclusive version that is almost the same as the players wear, and costs €184.99. The first two versions have the highest sales volume, while the last version has a relatively small demand, but it also has a certain market, especially among Asian tourists.

Nike is ready to have new batches available in the coming months to ensure adequate stocks at the club's official store. The club is very at ease with this because there is no shortage of stocks at present. In fact, more than 400 jerseys were sold in two days in an official store in Barcelona, employees described this sales speed as "crazy" but not "sold out" brands.

BLM, the parent company in charge of Barcelona's merchandise sales, said without any concealment that this will be a historic sales record in the 2025/26 season. "Let this momentum continue" is what club executives often say recently.